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Netroots Rising
How a Citizen Army of Bloggers and Online Activists Is Changing American Politics
 Lowell Feld and Nate Wilcox

0-313-34660-7/978-0-313-34660-6

Description
Veteran online campaigners tell the inside story of the revolutionary challenge to traditional top-down broadcast politics being made by bottom-up political bloggers and netroots citizen activists.

Reviews:
-Their survey offers insider and first-hand accounts of the power of the netroots to determine political outcomes and also offers chapters covering how activists build movements and insiders kill them and how the passage of time affects political and internet movements. A must for not only computer libraries, but any collection strong in social sciences. —Midwest Book Review/The Bookwatch
-When Lowell Feld and Nate Wilcox speak, political activists everywhere should listen. And luckily for us, they've come together to share their vast online organizing experience....in the splendid Netroots Rising, a chronicle of war stories and lessons learned from the trenches of the nascent online movement. Make no mistake: This book is simply the best account of the origin and mission of the netroots out there, bar none, in any medium....What pushes the book into must read territory for the practical progressive is their interviewing prowess with all manner of people associated with both the netroots and traditional campaigns....The diverse opinions and experience the authors sought out really lend a richness to this book........Netroots Rising is a tour de force--comprehensive and interesting, full of character, personality, passion and commitment....a concrete resistance to mass media passivity that cannot be more strongly recommended. —American Nonsense/Daily Kos (http://americannonsense.com) (http://www.dailykos.
About the Author
Lowell Feld is a political consultant and netroots specialist. He was the netroots/blogging/online fundraising coordinator for the successful senatorial campaign of James Webb in 2006. He contributes regularly to Raising Kaine, Daily Kos, Blog Talk Radio, and Heading Left Radio. He served for 18 years as an analyst in the Energy Information Administration of the U.S. Department of Energy.

Nate Wilcox is a political and public affairs consultant with the WebStrong Group advising clients such as Senators John Kerry and Tom Harkin on online strategy. He was online communications director for Governor Mark Warner's Forward Together PAC in 2006. He has pioneered many online political campaign innovations, including podcasting, online video, use of social networking sites such as Facebook and MySpace, blogger outreach, and aggressive online advertising.
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0-313-34660-7 978-0-313-34660-6 Netroots Rising $39.95    
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