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The Creative Enterprise
Managing Innovative Organizations and People
 Tony Davila, Marc J. Epstein, ed., Robert Shelton

0-275-98685-3/978-0-275-98685-8

Description
Cutting-edge perspectives on the art and science of business creativity—from generating new ideas to transforming your company.

Reviews:
-In three volumes, this set brings together 31 chapters by academics and practitioners in management, technology, business, and organizational psychology from the US and Europe who discuss how to be innovative and design organizations and management infrastructures to enhance creativity. The volumes, which combine the viewpoints of large companies and small start-ups, each take a different perspective: strategy in the first, followed by creativity at individual and team levels, and execution. Topics include environment, social innovation, historical background, how to use the creative potential of people, organizational culture, the process of innovation, cross-national interaction, organization, discipline, and intellectual property. Specific examples relate to the Silicon Valley, Honda, start-up companies, and others. —Reference & Research Book News
-Davila, Epstein, and Shelton have compiled a three-volume set that provides the latest research on how organizations can be innovative. They view innovation as the only way to maintain a competitive advantage in the long term. Contributors to this work are experts from both the academic and professional arenas....All chapters contain research supported by several figures and tables, and by numerous references....Recommended. Business practitioners and upper-level business school students and faculty. —Choice
About the Author
TONY DAVILA is a faculty member at IESE Business School, University of Navarra, and in the Graduate School of Business at Stanford University, where he specializes in performance measurement and control systems for innovation management. He consults to large companies and Silicon Valley startups, and has published in leading journals, including Research Policy and the Harvard Business Review. With Marc J. Epstein and Robert Shelton, he is co-author of Making Innovation Work.

MARC J. EPSTEIN is Distinguished Research Professor of Management, Jones Graduate School of Management, Rice University and was recently Visiting Professor and Hansjoerg Wyss Visiting Scholar in Social Enterprise at the Harvard Business School. A specialist in corporate strategy, governance, performance management, and corporate social responsibility, he is the author or co-author of over 100 academic and professional papers and more than a dozen books, including Counting What Counts, Measuring Corporate Environmental Performance, Making Innovation Work (with Tony Davila and Robert Shelton), and Implementing E-Commerce Strategies (Praeger, 2004), and co-editor and contributor to the multi-volume set, The Accountable Corporation (Praeger, 2005). A senior consultant to leading organizations and governments for over 25 years, he currently serves as Editor-in-Chief of the journal Advances in Management Accounting.

ROBERT SHELTON is Principal at PRTM Management Consultants. He advises executives in a wide variety of industries and speaks on issues of innovation and business strategy to corporate, government, and university audiences around the world. Previously serving as Managing Director at Navigant Consulting, Vice President and Managing Director with Arthur D. Little, and as Managing Director of the Technology Management Practice at SRI International, his work has been cited in such publications as the Wall Street Journal and CNN Financial News and been broadcast on National Public Radio. With Marc J. Epstein and Antonio Davila, he is co-author of Making Innovation Work.
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ISBN Title £ Price Qty £ Total
0-275-98685-3 978-0-275-98685-8 The Creative Enterprise £206.95    
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