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Print and Broadcast Journalism A Critical Examination

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By Edd Applegate

ISBN: 0-275-95333-5

ISBN-13: 978-0-275-95333-1

DOI:

224 pages

Praeger Publishers

Publication: 8/30/1996

List Price: $115.00 (UK Sterling Price: £65.00)

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Media Type: Hardcover

Also Available: Ebook

Trim Size: 6 1/8 x 9 1/4

Subjects:

Description: Beginning with an exposition of the four most widely argued theories of the press, this book goes on to explore several critical perspectives on the tasks and roles of print and broadcast news media in the United States. The author sets out critical analyses of several hotly debated issues, including news balance and objectivity, freedom of the press, and news coverage of minorities. After an appraisal of the present condition of journalism education in the United States, the author provides both complete and annotated professional guidelines and mission statements from key advertising, broadcasting, and print media organizations.

Table of Contents:

The Four Concepts of the Press and the Media in America
What Is News?
News Balance and Objectivity
The Purposes of the Media
Minorities and the Purposes of the Media
The Commission on Freedom of the Press and the New Canons of Journalism
Freedom of the Press
Journalism Education: How Responsible Is It?
Appendix A: The Advertising Principles of American Business
Appendix B: Code of Ethics
Appendix C: Code of Professional Standards for the Practice of Public Relations--Public Relations Society of America
Appendix D: Guidelines for Advertising Pages and Special Advertising Sections
Appendix E: National Association of Broadcasters Radio Code
Appendix F: National Association of Broadcasters Television Code
Appendix G: Radio-Television News Directors Association Code of Ethics
Appendix H: Standards of Practice of the American Association of Advertising Agencies
Appendix I: American Society of Newspaper Editors: A Statement of Principles
Appendix J: The Voluntary Movie Rating System
Selected Bibliography
Index

LC Card Number: 96-14725

LCC Class: PN4888

Dewey Class: 070


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