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Classic Experiments in Psychology
Douglas Mook
ISBN: 0-313-31821-2
ISBN-13: 978-0-313-31821-4
384 pages
Greenwood Press
Publication: 12/30/2004
List Price: $76.95 (UK Sterling Price: £53.95)
Availability: In Stock
Media Type: Hardcover
Trim Size: 7 x 10
Subjects: Awards:
  • CHOICE Outstanding Academic Titles, 2005
Description: The typical survey course in psychology has time for only limited presentation of the research on which our knowledge is based. This book presents, in more depth than textbook treatment permits, the background, conduct, and implications of a selection of classic experiments in psychology. The selection is designed to be diverse, showing that even for research in vastly different areas of study, the logic of research remains the same—as do its traps and pitfalls.

The typical survey course in psychology has time for only limited presentation of the research on which our knowledge is based. As a result, many students come away with a limited understanding of the role of experiments in psychological science. Where do experiments come from and how are they conducted? What are the pitfalls and how can we avoid them? What advantages do they have over intuition, authority, and common sense as guides to knowing and acting? What distinguishes research-based psychology from psychobabble? What have we learned from experimentation in psychology?

This book presents, in more depth than textbook treatment permits, the background, conduct, and implications of a selection of classic experiments in psychology. The selection is designed to be diverse, showing that even for research in vastly different areas of study, the logic of research remains the same—as do its traps and pitfalls. This book will broaden and deepen the understanding of experimental methods in psychological research, examining where the research questions come from, how questions can be turned into experiments, and how researchers have faced the problems presented by research in psychology.
Table of Contents:
  • Introductory
    About Experiments
    A Brief History of Experimental Psychology
    Psychobiology
    Herman von Helmholtz and the Nerve Impulse
    Paul Broca and the Speech Center
    Karl Lashley: Brain Mechanisms and Learning
    James Olds: Reward Systems in the Brain
    Vincent Dethier: Feeding in a Fly
    S. P. Grossman: Chemical Coding in the Brain
    Roger Sperry and the Bisected Brain
    Motivation and Emotion
    Neal Miller: Fear as a Learnable Drive
    Neal Miller: Conflict
    David McClelland on Achievement Motivation
    Harry Harlow: A Tale of Two Mothers
    Nikolaas Tinbergen: The Study of Instinct
    Teitelbaum and Epstein: Hunger, Thirst, and the Brain
    Schachter and Singer: Cognition and Emotion
    Herman and Polivy: Human Hunger and Cognition
    Walter Mischel and Self Control
    Learning
    Edward Thorndike and the Law of Effect
    Ivan Pavlov and Classical Conditioning
    Wolfgang Kohler and the Mentality of Apes
    Edward Tolman and Cognitive Maps
    B. F. Skinner and Operant Conditioning
    John Garcia: Conditioned Taste Aversion
    Albert Bandura: Imitation and Social Learning
    Gordon Paul: Learning Theory in the Clinic
    Martin Seligman: Learned Helplessness
    Lepper et al.: The Costs of Reward
    Memory
    Hermann Ebbinghaus on Memory
    Frederic Bartlett: Meaning and Memory
    Brenda Milner and the Case of H. M.
    Lloyd and Margaret Peterson: Short-term Forgetting
    Elizabeth Loftus: Leading Questions and False Memories
    Gordon Bower on State-dependent Memory
    Collins and Quillian: The Structure of Semantic Memory
    Cognition
    F. C. Donders and Reaction Time
    The Cautionary Tale of Clever Hans
    A. S. Luchins: On Not Being Mindless
    George Miller on the Magic Number 7
    Festinger and Carlsmith: Cognitive Dissonance
    Roger Shepard and Mental Rotation
    Richard Herrnstein: Concepts in Pigeons
    Tversky and Kahneman: The Framing of Decisions
    Perception
    Ernst Weber: The Muscle Sense and Weber's Law
    Gustav Fechner and the Measurement of Mind
    Max Wertheimer on Apparent Movement
    Selig Hecht and Adaptation to the Dark H. K. Hartline: Lateral Inhibition in the Retina
    Georg von Bekesy: The Mechanics of Hearing
    Jerome Bruner: Motivation and Perception
    Gibson and Walk: The Visual Cliff
    Lettvin et al.: What the Frog's Eye Tells the Frog's Brain
    Social Psychology
    Theodore Newcomb: Attitude Change at College
    Muzafer Sherif: Prejudice and the Robbers' Cave
    Kurt Lewin: Tensions in the Life Space
    Solomon Asch on Conformity
    Festinger et al.: When Prophesy Fails
    Stanley Milgram on Obedience to Authority
    Latane and Darley: The Unresponsive Bystander
    Benjamin Franklin: Mesmer and Animal Magnetism
About the Author: DOUGLAS MOOK is Professor Emeritus of Psychology at the University of Virginia.
LCC Class: 150
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