Advanced Search
Print - Close Window
www.greenwood.com/catalog/Q403.aspx
All Greenwood Products
The Legal Guide to E-Business
(Click to Enlarge)
Book Code: Q403
ISBN: 1-56720-403-1
ISBN-13: 978-1-56720-403-2
240 pages, tables, boxed text
Praeger Publishers
Publication: 11/30/2003
List Price: $55.00 (UK Sterling Price: £31.95)
Availability: In Stock
Media Type: Hardcover
Also Available: Ebook
Trim Size: 6 1/8 x 9 1/4
Subjects:
  • Endorsement From Carole Basri
    Adjunct Professor of Law, University of Pennsylvania School of Law
    and Executive Director of the Greater New York Chapter of the American Corporate Counsel Association:
    The ultimate source to learn about Web site development and intellectual property issues for the legal practitioner. This indispensable guide is the one book that every legal counsel and business person should have if they are working with Web sites. Covering such critical e-business areas as getting started, managing Web site risks, Internet privacy in the U.S. and globally, and advertising and marketing law, it is the one book you need to have.
  • Endorsement From Mohamed Hossam Loutfi
    Chairperson of Civil Law Department, Cairo University:
    This book is a concise guide for dealing with the Web-based businesses, containing as it does the most frequently asked questions. The personality of the author shines through the book, reflecting a rich knowledge and a full understanding of the various problems faced by E-business....Ms. Klosek has earned our gratitude for giving birth to this valuable reference, which satisfies the needs of both academics and practitioners at the same time.
Description: This concise and current guidebook to the legal issues involved with conducting e-business is a one-stop source for both domestic and cross-border laws and regulations. Any business that conducts commerce via a Web site must deal with these issues with regard to numerous situations. This book:
  • Addresses the legal ramifications of developing and hosting Web sites
  • Explains how to minimize liability through the use of Web site Terms of Use and user agreements
  • Explicates specific international issues arising from the conduct of e-commerce
  • Examines online marketing and advertising, online privacy issues, and online intellectual property rights Entrepreneurs, executives, and corporate counsel from enterprises of all sizes and in all industries will benefit from this useful legal roadmap.
  • Table of Contents:
    • Introduction
    • Getting Started
    • Managing Risks through Web Site Terms of Use
    • Internet Privacy Issues: The Law's All Over the Map
    • Online Advertising and Marketing
    • Protecting Property Online
    • Conclusion
    • Bibliography
    • Appendix 1: List of Country Top-Level Domains
    • Appendix 2: Listing of Data Protection Supervisory Authorities of the European Union Members States
    • Appendix 3: Select Privacy Resources
    LC Card Number: 2003052891
    LCC Class: KF390
    Dewey Class: 343
    All rights reserved. Copyright © 1999-2008 Greenwood Publishing Group, Inc.
    88 Post Road West, Westport CT 06881, (203) 226-3571