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NAFTA, WTO and Global Business Strategy How AIDS, Trade and Terrorism Affect Our Economic Future
Bradly J. Condon
ISBN: 1-56720-549-6
ISBN-13: 978-1-56720-549-7
248 pages
Praeger Publishers
Publication: 9/30/2002
List Price: $98.95 (UK Sterling Price: £68.95)
Discount Price: $49.48 Sale Price for U.S. Customers Only. Save 50%. Ends 12/31/2009.
Availability: In Stock
Media Type: Hardcover
Also Available: Ebook
Trim Size: 6 1/8 x 9 1/4
Subjects:
Description: Condon explains key aspects of NAFTA and WTO rules on trade in goods and services, foreign direct investment and intellectual property protection and shows how these rules affect global business strategies. Cases are used to illustrate how these agreements work and how they affect crucial business interests. He examines the political context in which the negotiation and enforcement of trade agreements take place and how business people can enforce the rules and influence the negotiations to support global business strategies. He also shows how NAFTA, WTO, and global business strategy affect some of the major issues of our time, such as AIDS, global security, environmental protection, globalization protesters, and illegal migration from Mexico to the United States.

Anyone doing business from, to, and within the NAFTA region will find this essential reading. NAFTA and WTO interact in ways that can make or break a company's strategy. Business strategists must consider the impact of today's rules and how future developments will affect them. However, as Condon makes clear, this book is about more than just business. The globalization of law and business affects the lives of everyone. Scholars, researchers, students, and international business professionals will find the book of value, as will those involved with financial services, international law, and international relations.
Table of Contents:
  • Preface
    Abbreviations
    The Global Trading System and International Business Strategy
    International Trade in Goods
    International Trade in Services
    Intellectual Property
    Foreign Investment Agreements
    Firm Strategy in Negotiations and Enforcement of Trade Agreements
    How AIDS, Trade and Terrorism Affect Our Economic Future
    Conclusion
    Selected Bibliography
    Index
About the Author: BRADLY J. CONDON is Professor of International Law and Business at the Instituto Tecnologico Autonomo de Mexico. He is the author of two books and numerous articles and conference papers, and, in 2001, he won the Lumina Award for Pioneering Research in Law and Regulation.
LCC Class: 382
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