Advanced Search
Print - Close Window
www.greenwood.com/catalog/Q603.aspx
All Greenwood Products
Executive Accountability Creating the Environment for Business Value from Technology
Book Code: Q603
ISBN: 1-56720-603-4
ISBN-13: 978-1-56720-603-6
176 pages, figures, tables
Praeger Publishers
Publication: 11/30/2003
List Price: $57.95 (UK Sterling Price: £31.95)
Availability: In Stock
Media Type: Hardcover
Also Available: Ebook
Trim Size: 6 1/8 x 9 1/4
Subjects:
  • Endorsement From Donna M. Schaeffer, PhD,
    Director and Associate Professor, Information Systems Programs
    University of San Francisco:
    ...[A]n excellent tool for aligning the organization's vision with I.T. solutions or implementations. It's concise, yet comprehensive.
  • Endorsement From Marvin Balliett,
    CFO Merrill Lynch Technology:
    ...[A]ddresses the most essential factor in the achievemnet of maximum benefits from a technology initiative--there are no successful technology initiatives, only successful business initiatives. The authors provide a framework to transform business thinking about technology to achieve business value. The book is a must read for executives who are searching for value from their technology investments.
  • Endorsement From Marion McGovern,
    President, M Squared Inc.
    author, A New Brand of Expertise:
    ...[R]eally hits a chord when they discussed a process for optimizing collaboration. Much like "synergy", collaboration is inappropriately viewed as an assumed mode of operation and valuable by-product, the "Build it they will come" type of mentality. In truth, it takes a great deal of effort to make collaborative structures work. The authors have provided a road map for this, which I think could be invaluable to many enterprises.
Description: Because technology reaches across and beyond the entire organization, there is a critical need for executive accountability, leadership, and involvement to achieve measurable business benefits from technology investments. Too often, the absence of strategic thinking, unverified technology benefits, ineffective organizational collaboration, and vague or dispersed managerial accountability seriously undermine the potential results that could otherwise be achieved from critical initiatives. The authors look realistically at how technology is chosen, how to evaluate existing technology, and how to deliver value. To change the typical pattern of failure, organizations must move away from the proliferation of blame. When accountability is not specified or when executives fail to take full ownership, the value technology delivers to the company is at risk. Executives can immediately improve the delivery of value from technology by implementing organization-wide collaboration and decision-making that ensures all voices are heard. A second crucial action to undertake is measurement, and this book describes the limits of only looking at problems from a financial perspective, identifies available tools, and offers new perspectives on measuring technology value. A third action is strategic initiative management, an oversight process that ensures that the consistent delivery of business benefits from technology initiatives is visible to executives while projects are under way.
Table of Contents:
  • Preface
  • Introduction
  • Making the Case for Customer and Organization-Wide Benefit from Technology
  • Debunking the "Promise of Technology"
  • Understanding the Victim's View of Technology
  • Realizing the Strategic Value of Technology
  • Shifting to Organization-Wide Thinking about Business Benefits
  • Building Organization-Wide Processes for Delivering Value from Technology
  • Creating a Structure for Organization-Wide Collaboration
  • Developing Organization-Wide Technology Decision Making
  • The New Way to Generate Value from Technology
  • Establishing a Value-Driven Management Process for Technology
  • Identifying the Value of Technology
  • Overseeing Initiatives to Generate Business Value from Technology
  • Index
LC Card Number: 2003057977
LCC Class: HD30
Dewey Class: 658
All rights reserved. Copyright © 1999-2008 Greenwood Publishing Group, Inc.
88 Post Road West, Westport CT 06881, (203) 226-3571